What Is Design, Really?

What Is Design, Really?, Kateřina Přidalová, Jakub Bachorík, UMPRUM, 2021, 192 pp., Illustrations/Graphics: Illustrations – J. Bachorík; Graphic Design – H. Šantavá

What Is Design, Really? is a popular educational book intended for readers aged 12 and up, which opens up the world of design to those who are not yet familiar with it in a playful and accessible way.

The publication deals with various dimensions of design—cultural, social, economic, and artistic—and reflects on current trends and historical contexts.